[Jewelry making - Article 00387] - Re: [Orchid] It's just copper, who'll buy it?

[Rita M]

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    Sorry I'm way behind in my orchid listing reading... so this reply's
    probably way to late. 

    I have a couple jewelry shops on Etsy, and it's definitely a
    learning experience.... 

    1) Pple value gemstones far far more than mere glass (or in your
    case paper). I have a shop that sells glass czech glass + swarovski
    crystal bead jewelry, and another that sells gemstone jewelry and
    the gemstones get all the attention. 

    2) Pple value gemstones far more than your labour. Things that take
    a lot of labour to create but don't have gemstones are a tougher
    sell. There's some lovely seedbead jewelry on Etsy... but it doesn't
    sell nearly as well as the gemstone jewelry. 

    3) Photos are extremely important... I've redone mine many times in
    an effort to make them better. When they do get better I definitely
    notice more traffic and sales... when I screw up and they get
    crappier, I get less traffic! 

    4) Ever since the US elections went crazy in early September, and
    then the economy took a nosedive, Etsy has been very very slow. This
    week, has been the slowest... coincidentallyj (or not), the market
    has been crashing rather spectacularly. Pple with established
    customers seem to be doing pretty well... but it's a tough time to
    be breaking into the market. 

    With regards to (1) and (2) above... non-gemstone jewelry sells. ..
    but I think you really need to work at it. I'm not sure that the
    average customer visiting Etsy would be your type of customer. Have
    you considered places that sell "art", like galleries" 

    That said, I really appreciate Etsy... great place to get a 'feel'
    for the whole jewelry selling thing! 

Rita.
www.FirelilyJewelry.com
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