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Re: [Orchid] A paradigm shift: print on demand objects to sell  
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From: leonid surpin
Date: Sun May 18 19:14:05 2008
 
     
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>     Yes, the computer is an important factor in today's jewelry world,
>     but no, it's not going to take over the business.... 

    I have been working on my blog where I want to address this topic,
    but since it is not ready yet and the subject came up here, I would
    like to comment on it. 

    History of Art is divided in roughly 3 periods: Paleolithic,
    Neolithic, and Modern. It is not the only way to look at it, but it
    is the way I will use. 

    Paleolithic period we can define as the period where artistic
    expression was limited by the available art medium. One example would
    be horn carvings. The shape of the art object was controlled by the
    shape of the horn itself, so artist had to tailor his imagination to
    the available shapes. 

    Neolithic period is when man acquired ability to produce the art
    medium itself, and was no longer limited to the shapes provided by
    Nature. Pottery is a good example of that. 

    Modern is not easy to define, but we can say that it began when
    specialization in a particular art discipline arrived on the scene.
    When artist was totally (or at least in large degree) freed from
    consideration of the art medium, the artist could finally concentrate
    on expression as a medium. Modern Art would be an example of that.

    It is interesting to juxtapose development of Jewellery Arts with
    general history. While pure Goldsmithing is akin to Neolithic period,
    Gemstone cutting and therefore Gemstone Jewellery is still in
    Paleolithic period of development. We still have to rely on Nature to
    provide us with suitable gemstone shapes. Of course with recent
    development in gem cutting we are not as limited as before, but to
    some extent we still are. 

    If we pose a question how would that Modern Period in Jewellery
    would look like, the answer has to be Lab-Grown Gemstones, Precious
    Metal Clay will be improved to have crystalline structure comparable
    to the forged metals, and Computers will free the Jeweler from the
    drudgery of been aware of idiosyncrasies of jewellery materials. 

    Since I practice traditional approach to Jewellery, some part of me
    hopes that this day will never come, but as a student of History, I
    must say that it is inevitable, and it would usher the Art of
    Jewellery into new and exciting phase. 

Leonid Surpin
www.studioarete.com
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