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Re: [Orchid] Wearing your jewelry creations  
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From: Daniel R. Spirer
Date: Tue Mar 04 21:08:40 2008
 
     
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David,

>     Early in my jewelry career, I read an article proclaiming this
>     very thing. "Men's jewelry is getting ready to make a huge
>     comeback. Get on the band wagon and watch your sales go crazy!" 

    You and I must be the about the same age because I've seen the same
    stupid thing said repeatedly over the years, including the one about
    how men were going to start wearing South Sea pearls as a big
    fashion statement too (as if!). Personally I wear two rings (a
    wedding band that I change every 5 or so years and a signature ring
    of mine), a handmade 24k gold double loop in loop chain that I never
    take off (and which, when I'm going out to an event, I will hang a
    big South Sea black pearl pendant in 22k from---often gets me out of
    wearing a tie), and four earrings (a mask earring, a 22k hoop and two
    studs that change regularly), but I know that I am the exception. Are
    there some men out there who like jewelry? Sure. Someone has to be a
    pirate. Is there ever going to be a big market for it? Not in my
    lifetime. The only men's jewelry I make up for stock are wedding
    bands. Other than that, they have to custom order it if they want
    it. I don't even carry tie tacs or cufflinks anymore because it
    would, on average, take me about 5 years to sell one piece. There
    aren't enough bikers around my location to try to grab that market so
    as I said, if they want it they can order it. On the other hand I do
    carry William Henry knives these days and the guys absolutely love
    them, and I do fairly well with them. A William Henry knife often
    looks like a piece of jewelry (they incorporate Damascus steel,
    mokume in all kinds of metals, gemstones, etc.) so I'm happy to get
    that close to getting a piece of jewelry on the guys! 

Daniel R. Spirer, G.G.
Daniel R. Spirer Jewelers, LLC
1780 Massachusetts Ave.
Cambridge, MA 02140
www.spirerjewelers.com
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