[Jewelry making - Article 01355] - Re: [Orchid] Sales reps demystified

[R . E . Rourke]

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    MJSA has a deal with Fed Ex for lockable jewelery containers that are
    sealed until accepted by the addressee. You should check that service
    out as it comes with your membership. Otherwise there are a vast
    number of courier services in NYC that are licensed and bonded to
    deliver just the sort of merchandise you are selling. It is very
    common to see people in the garment and diamond districts walking
    around with briefcases that are locked ad sample cases as well, If
    your goods aren't insured then it is totally your fault at not
    covering all your bases. To project that you will get ripped off
    puts it out there..When selecting your rep, insure that he or she is
    aware of the inherent dangers of carrying a salesman's case and ask
    about their experiences and response to threats..if it meets with
    your standards then they are the rep for you. If not keep looking. If
    you want to enter a NY market but are worried about loosing a beaded
    necklace perhaps you should rethink the entire affair.Fed Ex though
    does a swell job at delivering valuable parcels and my
    recommendation stands therein. 

    As far as a commission, as you said negotiate- however 10% to insure
    your items are well merchandised, prominently displayed, delivered
    and restocked in a timely manner and that your reordering software is
    linked and synched with the stores buyer's is too low..additionally,
    it is wiser to commission your rep on a per collection or per line
    commission than by the piece- to expect someone to make a trip into
    the city, negotiate around town and then drop off 1 item to refill
    its slot in a display is where FedEx comes in. However a bi-weekly
    trip to check on your merchandise ( have them send you a digital
    photo w/ time and date stamp of your wares on display to ensure they
    actually went to the merchandise mart or store before writing the
    check or transferring a payment online) is not unreasonable when
    first establishing your place in the store or venue's collection of
    jewelry products. Also make certain the rep knows your product's
    warranties backwards and forwards and you do the negotiating with the
    store unless your rep is exactly what you want to portray..you should
    also consider an opening to introduce your line and meet with the
    store's owner (before the event) to make certain all is in place and
    that everyone involved is on the same page if you plan on a long-tern
    relationship with the store/mdse. mart. There are so many more items
    that are relevant of a consulting nature that if you like you can
    email me off line to discuss the fine points after Sunday. 

RER
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