[Jewelry making - Article 00173] - Re: [Orchid] Black Friday

[richard hart]

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>     I think its important when a purchase is made that you get
>     excited by it and convey that to the customer, make some special,
>     personal comment or something. Like today, when hubby was about to
>     leave with his mission accomplished, I said that I like to see my
>     good customers get what they ask for. Hopefully they will mention
>     you to their friends. Build momentum! 

    I think this is an important point. When a man comes in and orders
    something custom made for his fiance or wife, I make it a point to
    tell the man how special it is and how rare it is for men to take the
    risk to do something like this, and this will be an important part of
    the process, not only his commitment, but his involvement in
    designing the piece. If I meet the woman, I point out how lucky she 
is
    to have a man who had a part is the creation of the piece, and I make
    sure she knows, he designed it, I just made it. 

Richard Hart
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