[Jewelry making - Article 00017] - Re: [Orchid] Independent jeweler in today's marketplace

[Kevin P. Kelly]

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>     apart from innovation and catering to a niche segment (which,
>     incidentally, is shrinking rapidly), what I'd like to hear is a
>     business plan or a strategy that says how to survive the onslaught
>     of the online sellers and mass wholesalers. Any ideas, folks? 

    Here's one idea: Do something distinctive

 
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