[Jewelry making - Article 01072] - Re: [Orchid] Starting small home jewelry repair business

[Kimberly Starbard]

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Hi Mr. Chessher:

>     Any advice for me how to start my small business at my home. 

    While I am sorry that you were unable to find a job in your area, I
    congratulate you on having the fortitude to give it a go on your
    own. Working from home can be extremely rewarding and (hopefully for
    my own future) profitable. 

    I can't speak for your specific area, but the local Chamber of
    Commerce can be a good source to start networking. Ours offers
    monthly get-togethers for business members, workshops for different
    business issues, and low-cost advertising via their website. 

    Having a very nice picture postcard of your work with your services
    and contact info on it can help. You could put them up everywhere
    your potential customers would go...coffee shops, the gyms, the bank
    lobby etc...Many people do this in my area (especially at those
    trendy coffee shops). 

    In my own experience, the thing that has been most helpful has been
    the placement of a couple "gifts". I am shy by nature, but I have
    found that if I can get my jewelry on the body of the right woman
    (one who is outgoing and sees a lot of my potential target market
    women) it is worth ten times what I could pay for any advertising. I
    haven't yet sold any of my jewelry myself...it's all been by word of
    mouth from a woman I know who is just very social. It's like that old
    commercial...and she'll tell two friends, and they'll tell two
    friends, and so on, and so on...now I'm dating myself. 

    Anyway, I am nowhere near as experienced as some of the other
    members on the list, but I hope this helps a little. 

Good Luck,
Kim Starbard
Cove Beads

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