[Jewelry making - Article 00675] - Re: [Orchid] Wholesaling one-offs

[Beverly Jones]

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    I agree with Daniel Spirer and others who say that developing a
    wholesale line is a smart business move. In fact that is exactly what
    I am doing. I want my wholesale line to pay a few bills and free me
    up a bit so I can make the one of a kind pieces that I love but are
    hard to sell. I have been working for a designer at wholesale shows
    learning that end of the business. Wholesale marketing is hard and
    time consuming work and there can be some big-time expenses involved.
    What are some creative marketing options for someone with a small
    line who doesn't want to spend all their time on the road? It would
    be interesting to hear some of your experiences in marketing your
    wholesale line. What has worked for you? Reps, on-line sales, there
    must be more. 

Beverly Jones

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