[Jewelry making - Article 00570] - Re: [Orchid] Wholesaling one-offs

[Sam Patania]

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    Dear Noel, I have found that I can not make a living with my one off
    work. I have very good artistic credentials such as having one of my
    grandfather's, my father's and my own pieces in the Renwick permanent
    collection. Three generations of my family have had museum shows, my
    father is an award winning craftsman/designer and my family has been
    making jewelry for coming on one hundred years. We have been
    collected by many famous names. I have closed my retail store because
    it was not economically viable. I am wholesaling a collection of
    designs inspired by 3 generations of family designs and find that 60%
    of my sales are from commision work out of my studio. There is even a
    solid market for my families pieces in a few galleries and E-Bay. OK
    so my reality is that I need to keep overhead very low, be visable to
    people wanting commision work and repairs and the few orgaizational
    clients I have (churches and clubs). I have worked with marketing
    people for years both in the art world and regular marketers. I make
    few one offs anymore but, I still indulge myself. There seems to be a
    gap for craftsmen getting gallery space and being able to make a
    living from such venues. I too have been turned down by ACC on
    numerous occasions, whta blow to the ego. I have also been turned
    down by the Smithsonian craft show, another ego blow. So I need less
    ego and more sales. I am raising 2 kids from this income, more sales,
    less overhead and ego.

Sam Patania, Tucson
www.patanias.com

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