[Jewelry making - Article 00399] - Re: [Orchid] Artist Internet Sales - Poll/Opinion

[KashmirBlue]

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Hi Catherine,

    We have big names in the business like Pala Gems or Arnstein
    (Sapphire Co.) selling both wholesale and retail. It doesn't do
    anything but bring them greater revenues. 

    I began selling wholesale and retail online.  A 'very' few people
    suggested I sell to one or the other, so I stopped the retail sales.
    The result was 30% less revenue and absolutely no increase or
    decrease in wholesale accounts. 

    I have a problem with wholesalers giving the retail sector the same
    prices. I no less than keystone(double) my items while other
    companies show only a 10 or 20% difference.  I believe the
    difference in price is more important. 

Ed Cleveland
303-882-8855
www.kashmirblue.com

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