[Jewelry making - Article 00750] - Re: [Orchid] PMC in general

[Catherine Ondrey]

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    I think one of the concerns is in pricing work.  As jewelers, we
    know the difference in fabrication time when using traditional
    silversmith techniques, versus creating and firing with PMC.  That
    can't be argued, as many of those using PMC have already stated that
    fact - it is much quicker creating a piece in PMC - instant
    gratification is what I think I read several times.  But what about
    the customers?  I think that's an issue.  Are the customers going to
    understand why one artist selling sterling silver or gold designs
    (traditional methods used) has higher prices than the artist next
    door who has designs set with stones using PMC priced for less?
    Granted, there are many customers that are educated about art and
    jewelry - but there are others that are not.  Is this a case where a
    few years down the road, those using traditional silversmith or
    goldsmith methods are going to have to "explain" their prices and the
    labor involved versus PMC designs - which will probably be everywhere
    in another 5 years.  Think about what goes into learning traditional
    stone setting?  How is someone using traditional stone setting
    techniques going to be able to compete - labor-wise - with a product
    that allows you to set a stone where you want it to be and fire it? 
    Of course, there are metalsmiths whose work and prices will not even
    be questioned - but a huge buying market is out for a good deal, the
    lower price, etc. 

    These questions and concerns have nothing to do with having anything
    against PMC, but in the way it is marketed and perceived.  I can't
    tell you how many websites and brochures I have seen advertising
    "Learn Metalsmithing" or "Be a Silversmith" and it's a class for PMC.
     To me that is deceiving.  PMC is taught and sold at the local rubber
    stamp shop around the corner from me. That's all fine.. but I think
    it should not be considered silversmithing. 

    I just see it as a product that could potentially undercut the
    experience and techniques that so many have worked very hard to
    acheive.  The general buying public is not going to know the
    difference between the two different techniques - and that's where I
    think a major problem will arise. Especially now that they have come
    out with a gold clay/paint. 

    I think there should be some regulations in the way PMC is marked.

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