[Jewelry making - Article 00954] - Re: [Orchid] Just blame it on the Jeweler

[Greg DeMark]

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Michael,

    It is not good business for anyone to blame an associate, even if it
    is their fault, to a client. 

    First off I would suggest that everyone in the business learn to
    under promise and over deliver. What I mean by this is if an item
    will take 5 days to complete, tell the client it will take two
    weeks.  When the job is completed in 5 days you are a hero.  If you
    say it will take 5 days and it takes weeks before you even start it
    you will set yourself up for failure with the client. 

    Actually the two comments you made regarding "the jeweler is still
    working on it" and "The jeweler has been very busy and hasn't had
    time to do it yet" can be used as a positive by a good sales
    associate. 

    Clients of Rolls Royce know that they are chosen as a client and
    that once an order is placed it could be a year or two before the
    car is delivered. 

    If your clients know that your workmanship is so honored that you
    are very backed up with work they may understand the wait but they
    must be educated of the time it will take in the beginning not after
    several weeks. 

Good Luck
Greg DeMark
email: greg AT demarkjewelry.com
Website: www.demarkjewelry.com
Custom Jewelry - Handmade Jewelry - Antique Jewelry


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