[Jewelry making - Article 00875] - Re: [Orchid] Books for training counter help in custom work

[Richard W. Wise]

========[ Invite a Friend - http://www.ganoksin.com/invite.htm  ]========

    Training people to take custom orders is next to impossible. We have
    been doing custom design work for over twenty-five years.  How do you
    talk to a client about options unless you know the options?  How can
    you price if you have never sat on the bench? 

    Images are a key element.  I began my business by showing clients
    images of work  and convincing them that we could do something for
    them similar.  I took the order, got a "sketch deposit" then
    produces sketches in the same spirit as the piece in the image.  It
    works but you need to have sat at the bench long enough to know what
    is possible and what is not. 

    A good sales-craftsman with self-confidence can, working with a
    craftsman for technical backup and pricing, sucessfully close such a
    sale working a client through a process.  But, some bench experience
    is key. 

    Course if were talking pick one from column A and one from column B
    then a salesman can handle it but, if were talking design from
    scratch, good luck! 

Richard

http://www.rwwise.com
For Information and sample chapters from my new book: 
www.secretsofthegemtrade.com

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