[Jewelry making - Article 00450] - Re: [Orchid] Ultra violet set enamels

[M. Osedo (Studio Cute)]

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>     want to call silver -- gold, or a Nissan a BMW...  Why would
>     anyone want to call a resin,-- glass enamel? 

    Cause it's easier to say to customers than 
    "Low-Temperature-Curing-Resin" or "Photosensitive Curing
    Ceramic-Reinforced Composite Material"? 

    I'm not trying to be facetious, but naming things 'easier' seems to
    be pretty common in jewelry as well as a lot of aspects in life. Not
    all of them are purposefully dishonest, just simpler. Like trying to
    teach a neophyte how to use the computer, it's easier to start out
    with saying "Don't touch that button ever" and explain yourself later
    than "Well, in certain cases you may want to use that, but blah
    blah...(technical issues)" and watch his/her eyes start to glaze
    over. :/ Resin-enamels are meant to look like their glass-enamel
    counterparts, just designed to be easier to use...unfortunately
    sacrificing durability and other factors. :

    And I think to people who aren't involved with the actual process of
    jewelry-making, a lot of them care less about how it's made, and
    more how it looks and how much it costs...at least, till ya educate
    them as to why it's worth it to do it the better, but more
    labor-intensive way. ;D And not all people will find it "worth
    it"...products like the 'easier' enamels seem to be meant more for
    the people who want to buy their diamond rings from Walmart because
    they can get them bigger for cheaper. 

    Besides, when I hear resin, I start thinking of tree sap...darn
    language ambiguities. :p 

--M. Osedo
http://www.studiocute.com


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