[Jewelry making - Article 00333] - Re: [Orchid] Handling fee for small wholesale orders

[Noel Yovovich]

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Hi, Laura,          

    I am not very experienced at wholesaling, but I did "dip my toe" in
    it for a couple of years. I had the same problem, and I liked my
    solution. Instead of adding chrges for small orders, I took them
    away for larger ones. I listed a schedule of discounts according to
    the dollar amount of the total order, though you could do it by the
    item as well. The price sheet was separate from the catalog, so
    prices could be adjusted without reprinting. It could be laid out
    comparably to what is in the Rio catalog, for example, though I just
    listed one price (don't remember highest or lowest) and the discount
    set-up. The whole thing was very small-scale and "bush league", but
    it worked OK. The main thing I learned was that --wait for it,
    nugget of wisdom coming-- to wholesale, you must work to maintain
    relationshios with your accounts, and that means mostly
    face-to-face. I really wasn't ready to commit to that, being at the
    same wholesale shows every time, travelling if necessary to shmooz,
    etc, so the wholesale accounts faded out over time and I let it go.
    Hope this is of some help! 

--Noël


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