[Jewelry making - Article 00576] - Re: [Orchid] Trunk Show Advice

[Terri May]

========[ Invite a Friend - http://www.ganoksin.com/invite.htm  ]========


    Hi Dawn, Congratulations! If you dress "salon chic" (all black, or all
    white, very tailored) it works well for selling, but they may
    perceive you as a salesperson -- which can actually work out well,
    because you can choose when and whether or not to divulge that you
    are the artist. 

    If you dress "upscale artsy" (flowing chiffons or complex textures,
    congrueous color palettes) you have to be much more outgoing and
    work the "rather egocentric" angle.  You need to be able to back-up
    the flamboyant attire with a flamboyant personality -- emotional and
    emotive word-play weaving tales of jeweler's magic.  Dressing like
    this, for many people, is like wearing a mask, and it frees them up
    to be much more dramatic.  Many people want to purchase a story as
    much as they want to purchase a piece. 

    Definitely get a manicure, and wear your pieces.  In either style of
    dress, your hair needs to be styled.  Also in either case, your
    clothing NEEDS to be upscale -- good cloth, good cut.  Most people
    do not go to Bergdorf's to go "slumming" -- they expect a level of
    sophistication and an aura of belonging. 

    Tell us how it goes! 

--Terri


____________________________________________________________________
T h e   O r c h i d   L i s t
Open Electronic Forum for Jewelry Manufacturing Methods and Procedures
____________________________________________________________________
Orchid FAQ:
~ http://www.ganoksin.com/orchid/faq.htm
Orchid Archives:
~ http://www.ganoksin.com/orchid/archive
Orchid Galleries:
~ http://www.ganoksin.com/orchid/gallery.htm
Invite a Friend:
~ http://www.ganoksin.com/invite.htm
____________________________________________________________________
Tips From The Jeweler's Bench - Article Archive
~ http://www.ganoksin.com/borisat/tip_sear.htm
The Jeweler's Selected Bibliography List
~ http://www.ganoksin.com/jewelry-books
Buy Orchid Jewelry:
~ http://www.ganoksin.com/shop
____________________________________________________________________
-Unsubscribe:
-Email: orchid-request AT ganoksin.com Body=unsubscribe subject=blank
____________________________________________________________________