[Jewelry making - Article 00000] - Re: [Orchid] Job title?

[MillsGem]

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    Dear Gerry, "We cut rocks" is totally bereft of relevant meaning.
    Stone masons, quarries and bauble factories cut rocks. I really
    think you have done yourself a disservice by using such a vague and
    meaningless term. Romancing the stone is what it is all about and
    there is little or no romance in simpling hacking rocks. There is,
    however, plenty of romance in being an artist. An artistic lapidary
    coaxes beauty and expression from "rocks" or, more to the point,
    rough gems. The use of the term, "we cut rocks" as a merchandising
    slogan ,would get you booted off Madison Avenue tout d' suite ! Ron
    at Mills Gem, Los Osos, CA. 



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