[Jewelry making - Article 00116] - Re: [Orchid] Value of a name

[Dave Sebaste]

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    Hi John, Sorry to hear about the loss of your friend, and another
    jeweler. 

    A fair way to establish a value for the name and business might be
    the annual revenue multiplied by a certain factor. What factor is a
    good question, but I think the basis would have to be past
    performance. Maybe three times annual revenue for a newer business,
    and five, or more times for an established, second generation
    business like you describe. 

    Food for thought? 

Dave
Dave Sebaste
Sebaste Studio and
Carolina Artisans' Gallery
Charlotte, NC (USA)
dave AT sebaste.com 
http://www.CarolinaArtisans.com 

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