[Jewelry making - Article 00071] - Re: [Orchid] Shows

[GGGemsWCR]

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    All, Distinctions between types of shows can be made in many
    different ways.  My start in shows was with the Gem and Mineral, but
    has shifted to the Arts and Crafts.  It does not matter which venue
    you chose the economic principles still apply.  Analyze the
    promoter, the area, the customers, and your competition.  Compare
    the results to your own expectations, inventory, and profit. After
    dealing in many shows.  I still arrive at the conclusion that most
    dealers will not be successful at promoter shows.  Success awaits
    dealers only when we organize into a Cooperative Management
    Oganization and sponsor our own shows. That is what AGTA has done. As
    a side note I am noting more of a cross mingling at the high end
    shows.  JA and JCK are becoming a curious mix of finished jewelry,
    loose colored gemstone and loose diamond dealers.  Many loose stone
    dealers are now mounting their stones and competing in the jewelry
    market.  AGTA is considering installing a jewelry manufacturers
    section.  Anyone have any new ideas? 

Gerry Galarneau

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